Category: Channel

  • Email authentication – Analyze your email header

    Email authentication – Analyze your email header

    Email authentication is very important to ensure that your emails reach recipients’ inboxes. Especially when it comes to transactional email, there’s no room for error. The main authentication methods are SPF (Sender Policy Framework), DKIM (DomainKeys Identified Mail) and DMARC (Domain-based Message Authentication, Reporting & Conformance). Here are the main elements to look for in…

  • Google Postmaster Tools – Compliance status update

    Google Postmaster Tools – Compliance status update

    Last October, Google and Yahoo announced new common rules for email senders. Also known as Yahoo 🙂 These new rules came into force on February 1, 2024. As mentioned recently, Microsoft has also decided to impose the same requirements on email senders. Dedicated dashboard to find out if a sender complies with the new rules…

  • Breaking news: SMS feature is now live on Sweego

    Breaking news: SMS feature is now live on Sweego

    Sweego, the French notification solution, has exciting news for developers: you can now send SMS messages in addition to transactional emails. Let’s dive into the details. Send SMS with Sweego now Users asked for it: SMS and beyond The addition of SMS functionality to Sweego comes directly from user feedback.  Developers have been asking for…

  • Understanding SMS Character Count Rules

    Understanding SMS Character Count Rules

    When dealing with notifications, transactional messages, or marketing campaigns via SMS (Short Message Service), it is essential to understand the rules regarding the number of characters in an SMS. This article aims to explain these rules in detail to help you optimize your applications and avoid surprises. 1. Character Limit for an SMS A standard…

  • What is email spamtrap?

    What is email spamtrap?

    The world of email is vast and complex, especially when it comes to protecting users from spam. One of the most effective strategies in the fight against spam is the use of spamtrap emails. But what exactly are spamtrap emails, and how do they work? In this article, we’ll delve into the world of spamtrap…

  • Microsoft aligns with Google and Yahoo for sender guidelines

    Microsoft aligns with Google and Yahoo for sender guidelines

    Valimail reports that Microsoft has decided to implement the same requirements for e-mail senders as those announced by Google and Yahoo last October. As a reminder, Google and Yahoo have introduced new rules to protect their users from spam and phishing. It’s great news for the entire email ecosystem that Microsoft is aligning its anti-spam…

  • Integrate Sweego’s API to send transactional emails

    Integrate Sweego’s API to send transactional emails

    Transactional emails play a crucial role in communicating with your users. Whether it’s order confirmations, password resets, or important notifications, these emails need to be sent reliably and efficiently. In this article, we will guide you through the setup and integration of Sweego’s transactional email API using the /send method. Introduction to the Sweego API…

  • What is an FBL (Feedback Loop) email?

    What is an FBL (Feedback Loop) email?

    In the world of email, Feedback Loops enable Mailbox Service Providers (MSPs) to inform Email Service Providers (ESPs) of spam complaints related to their mailings. How does Feedback Loop work? The ESP sends an e-mail to the mailbox provider, who delivers it to the user. The user indicates that it is spam. The Mailbox Service…

  • New Yahoo Sender Hub Dashboard

    New Yahoo Sender Hub Dashboard

    Big news in Email World! Yahoo’s postmasters have just released their new interface, the Sender Hub Dashboard! This is a space for email senders to view and manage the Yahoo sender services associated with their brand. A number of services will be available, starting with their Complaint Feedback Loop (CFL) service Gone are the days…

  • Transactional Emails: Key Considerations for Effective Delivery

    Transactional Emails: Key Considerations for Effective Delivery

    What is a Transactional Email? A transactional email is an email sent to an individual following an action or event (calendar-based, automated, or otherwise). Unlike a marketing email or a newsletter, which is the same message sent to a large number of recipients, a transactional email is sent to one person or a few people.…