Category: Channel
New Yahoo Sender Hub Dashboard
Big news in Email World! Yahoo’s postmasters have just released their new interface, the Sender Hub Dashboard! This is a space for email senders to view and manage the Yahoo sender services associated with their brand. A number of services will be available, starting with their Complaint Feedback Loop (CFL) service Gone are the days…
Transactional Emails: Key Considerations for Effective Delivery
What is a Transactional Email? A transactional email is an email sent to an individual following an action or event (calendar-based, automated, or otherwise). Unlike a marketing email or a newsletter, which is the same message sent to a large number of recipients, a transactional email is sent to one person or a few people.…
What is a Transactional SMS?
Transactional SMSs are messages sent to inform users about the status of a transaction or to provide essential information related to their account or service. Unlike marketing SMSs, which are used for promotional purposes, transactional SMSs are crucial for using the service and may include: Regulations Applicable to Transactional SMS in France Best Practices for…
Mastering email deliverability for developers: A technical guide
many developers face a common hurdle: their carefully crafted emails often end up in the spam folder, even the critical transactional ones. Fear not, fellow devs, for we’re about to embark on a journey to demystify the art of email deliverability optimization.
Understanding Email Statuses: A Chronological Overview
Understanding email statuses in Sweego is crucial for assessing the performance of your email campaigns and ensuring effective deliverability. Email Statuses Timeline This diagram shows the different email statuses from a chronological point of view: Explanation of these email statuses You can find two type of status: Delivery Statuses: Engagement Statuses: